Bira

Bira’s Rs 80 Crore Blunder – How a Simple Name Change Impacted Sales and Widen Heavy Loss!

Bira’s Rs 80 Crore Blunder – How a Simple Name Change Impacted Sales and Widen Heavy Loss!

Anthony Lane

Bira 91’s Rs 80 crore loss due to a simple name change highlights the dangers of regulatory miscalculations. A halt in sales, a 22% revenue drop, and a widened net loss teach businesses crucial lessons about compliance, risk assessment, and planning.